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Thai Job Seekers: Write a Winning Resume / CV for 2026 with AI-Powered Feedback

· 7 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

Year-end is Thailand's biggest hiring season! Companies are finalizing budgets, and many organizations are actively recruiting to start fresh in 2026. Whether you're a fresh graduate entering the job market or an experienced professional seeking new opportunities, your CV is your first impression.

In this guide, we'll share expert tips for crafting a winning CV tailored for the Thai job market, plus introduce our free AI-powered CV evaluation tool that gives you instant feedback on how to improve your resume.

iApp AI-Powered CV Evaluator - Get instant feedback on your resume

What is an AI API? A Complete Beginner's Guide with Hands-On Tutorial

· 10 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

Have you ever wondered how applications like Google Translate, face filters on Instagram, or voice assistants like Siri work? Behind these amazing features lies a powerful technology called AI API. In this guide, we'll break down exactly what an AI API is, how it works, and most importantly - you'll build your first AI-powered application by the end of this article!

AI API Beginner's Guide

What is AI? Understanding Generative AI, Agentic AI, and Applications in Thai Industries 2025

· 11 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

In an era of rapid technological change, the term "AI" or "Artificial Intelligence" has become ubiquitous. But many people are still confused about what AI actually is. And what do newer terms like Generative AI, Agentic AI, or AI Agent really mean?

This article will explain everything from the basics, along with real-world examples of applications in Thailand's key industries: Manufacturing, Healthcare, Tourism, and Agriculture in 2025.

AI Thailand Industry Applications 2025

What is E-KYC? A Complete Guide to Electronic Identity Verification

· 14 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

In today's digital-first world, verifying someone's identity remotely has become essential for businesses across every industry. Whether you're opening a bank account, signing up for a mobile service, or onboarding to a new platform, E-KYC (Electronic Know Your Customer) makes it possible to verify your identity in seconds rather than days.

This comprehensive guide will explain what E-KYC is, why it matters, how it works technically, and provide hands-on tutorials to implement E-KYC in your applications using iApp Technology's APIs.

E-KYC Complete Guide

AI Cost Optimization: How Thai Startups Can Reduce LLM Expenses by 70%

· 21 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

If you're a Thai startup founder integrating AI into your product, you've probably experienced sticker shock when the first month's API bill arrives. What seemed like affordable pricing during development suddenly becomes a significant burn rate line item as you scale.

The good news? With the right strategies, you can reduce your LLM (Large Language Model) expenses by 50-70% without sacrificing quality or user experience. We've helped dozens of Thai startups optimize their AI costs, and the patterns are clear: most startups are overspending unnecessarily.

This article shares 10 proven cost optimization strategies, backed by a real Thai startup case study that cut their monthly AI bill from 200,000 baht to 60,000 baht—a 70% reduction—while actually improving their product.

RAG vs Fine-Tuning: When to Use Each Approach for Thai Language AI

· 17 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

One of the most common questions we hear from Thai AI engineers and technical teams is: "Should I use RAG or fine-tuning for my Thai language application?" It's a critical question that directly impacts development costs, performance, maintenance complexity, and long-term scalability.

The answer, as with most engineering decisions, is: it depends. But understanding when to use each approach—and increasingly, how to combine them—can mean the difference between a successful AI deployment and an expensive failure.

This article provides a comprehensive technical comparison of Retrieval-Augmented Generation (RAG) and fine-tuning specifically for Thai language applications, drawing from our experience at iApp Technology deploying both approaches across hundreds of Thai enterprises.

How to Choose the Right AI API Provider: A Decision Framework for Thai CTOs

· 16 min read
Kobkrit Viriyayudhakorn
CEO @ iApp Technology

By Dr. Kobkrit Viriyayudhakorn, CEO & Founder, iApp Technology

The AI API landscape in 2025 is more competitive and complex than ever. With OpenAI, Google, Anthropic, Meta, and dozens of specialized providers offering increasingly powerful and affordable AI capabilities, Thai CTOs face a critical question: Which AI API provider is right for our organization?

The wrong choice can lock you into an expensive, inflexible solution that doesn't meet your needs. The right choice can accelerate innovation, reduce costs, and provide competitive advantages. With AI infrastructure decisions affecting years of technology roadmap and millions of baht in investment, getting this decision right matters.

This article provides a systematic framework for evaluating AI API providers specifically for Thai enterprises, covering the key technical, business, and compliance factors that should drive your decision.